One can, Two People, Unlimited Happiness.
‘Open Happiness‘ has been Coca-Cola’s brand promise for some time now. And there’s no better way than to share the happiness with your loved ones. Together with Ogilvy & Mather Singapore, Coke created a limited quantity can of coke that splits into half, thus letting you share the happiness with someone else.
Dubbed the ‘Sharing Can‘, it looks like an ordinary can of Coca-Cola. But it can be twisted apart exposing the hidden can. Now this is literally sharing happiness. Kudos!