Shot with the iPhone, edited at the backseat

The new Bentley commercial is still as luxurious.


Makers of some of the most expensive and luxurious cars in the world pulled out one of the greatest commercial by using minimal gadgetry. Don’t believe it?

Shot with an iPhone 5s and edited using an iPad Air, nobody who have guessed the outcome of this commercial. The beautiful 2014 Bentley Mulsanne was the focus point coupled with Bentley’s head designers talking about the details, this short documentary – rightly named “Intelligent Details” – was commissioned by Bentley Motors to highlight the “fusion of luxury, performance and technology” in their new Mulsanne.

The filmmakers turned the luxury car into their very own production office, where the pre-installed iPad Air was used to edit the entire documentary using 3rd party software.

According to AppleInsider, two iPhone 5s’ were mounted on BeastGrip lens adapters. They also use the Neewer 0.3x Baby Death 37mm Fisheye Lens and Schneider iPro Lens. And to create the gorgeous handheld shots, the MoVI M5 gimbal stabilisers were used. As for the software, the iMovie and FilMic Pro were used.

Enough of yapping – enjoy the documentary.


It’s brilliant; shot and produced.



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